The website, built on Wix, was designed with a strong focus on user experience and functionality to support the farm’s diverse needs. The site featured a streamlined online shop with sections dedicated to fresh vegetables, farm share cards, and CSA memberships, each with clear, detailed information about seasonal offerings, payment options, and collection points. Given that the majority of the farm's revenue came through the website, we ensured that navigation was intuitive, making it easy for customers to complete their purchases and sign up for CSA memberships.

The blog was a key feature, offering a space for storytelling that reflected the farm’s tone of voice, providing a refreshing balance to the more information-heavy pages. Additionally, the site included a volunteer sign-up form, social media integration, and a newsletter subscription, all designed to foster community engagement and support the farm's mission. The website’s design, with its mix of vibrant photography and clean, simple layouts, played a crucial role in driving traffic and sustaining the farm’s growth.